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【Shizuoka City, Shizuoka】Momozono (formerly known as Momozono Confectionery) – A Sweet Potato Specialty Shop

Momozono is a popular shop specializing in sweet potatoes and custard pudding. It rebranded in February 2022 from its former name, Momozono Confectionery, and reopened with a fresh new look.

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About

Located in the heart of Shizuoka City, Momozono has been loved by the locals for many years. Its famous sweet potato is packed with the natural sweetness of the satsumaimo (Japanese sweet potato). The dough is crispy on the outside and crumbly on the inside, making it a favorite for people of all ages in Shizuoka.

Another specialty of Momozono is its pudding. This traditional custard pudding has a slightly firm surface, and the caramel at the bottom is fragrant and perfectly balances the sweetness of the pudding with the bitterness of the caramel, creating a well-rounded and delicious treat.

Highlights

Since Momozono is a takeout-only shop, it is highly recommended to buy their sweets as gifts for friends or family. Momozono is a very popular shop, and their sweet potatoes often sell out quickly, so it’s best to visit early in the day.

If you buy sweet potatoes to enjoy at home, heat them up in a toaster oven for a few minutes and let them cool for about 30 minutes. This method restores their freshly baked crispiness on the outside and fluffiness on the inside, allowing you to experience the irresistible taste of Momozono’s sweet potatoes.

If you are near Sunpu Castle Park, you can enjoy your takeaway pastries in the park, especially during spring when the azaleas are in full bloom. The park is perfect for a picnic, and it’s a great opportunity to experience Shizuoka’s culture and flavors through Momozono’s pastries.

Location and Additional Information

Name: Momozono {ももぞの}
Address: 2-23-11 Takajo, Aoi-ku, Shizuoka City
Hours: 9:30am until sold out
*Closed: Sundays, public holidays, and other irregular holidays
Contact: 054-253-1232

Note: Information is accurate at the time of publication. Please check the official website for updates on hours or closures before visiting.


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ABOUT ME
Miu Iwabuchi
Hello! Nice to meet you My name is Miu Iwabuchi working as an English Translator at Hinotori. I was born in Japan in a place called Iwate and moved to Colorado (USA) at the age of 2 due to my parents job. I hope to deliver the heartwarming message that Hinotori wants to deliver to the readers we come across so that it can someday lead to them getting the full traditional experience of this place: Japan.