Japan captivates foreign tourists with its diverse attractions, including stunning natural landscapes, rich historical culture, and exquisite cuisine. As we step into the new travel season of 2024, we present a ranking of Japan’s most popular prefectures among international visitors.
By exploring the unique features and charm of each destination, you’ll gain a deeper understanding of Japan’s top tourist spots!
Popular Prefecture Travel Rankings Among Foreign Visitors
Japan is a country filled with diverse attractions, offering countless destinations worth visiting, especially for international tourists. As we approach the 2024 travel season, we present a ranking of the most popular prefectures among foreign visitors. Along with the rankings, we’ll highlight top spots in each prefecture!
Every destination offers its own unique blend of culture, nature, and history, promising special experiences for all who visit. We hope this ranking helps you rediscover the charm of Japan and inspires your next travel adventure!
#15 Saga Prefecture | Embrace the Beauty of All Four Seasons
Saga Prefecture is a captivating travel destination known for its stunning natural landscapes. One of its highlights is the Yoshinogari Ruins, where history and nature harmoniously blend, creating breathtaking scenery. In summer, lush green rice fields stretch endlessly, while in autumn, the vibrant red and orange hues of the mountains enchant visitors.
Saga is also celebrated for its rich culinary culture. Renowned delicacies such as Saga Beef and fresh seafood are must-tries. Local dishes made with fresh, regional ingredients are a significant draw for foreign tourists.
With its combination of natural beauty, historical depth, and exceptional cuisine, Saga Prefecture stands out as one of the must-visit destinations in Japan for 2024.
The Yoshinogari Ruins: A Journey Back to the Yayoi Period
Located in Saga Prefecture, the Yoshinogari Ruins are among Japan’s most important archaeological sites, attracting tourists from around the world. This ancient settlement provides a glimpse into the lives and culture of the Yayoi period from 2,000 years ago.
Visitors can explore reconstructed dwellings, ceremonial sites, and defensive structures, offering a vivid look at how people lived during this era. Beyond its historical significance, the site is surrounded by beautiful nature, creating a peaceful atmosphere for visitors.
The on-site museum also showcases excavated artifacts and provides deeper insights into Japan’s history, making it a must-see destination for history enthusiasts. This blend of history and natural beauty has made the Yoshinogari Ruins a favorite among international travelers.
#14: Yamanashi Prefecture | Home to Japan’s Iconic Scenic Spots
Yamanashi Prefecture is a treasure trove of stunning natural wonders, making it a top destination in Japan. Its most iconic feature is the breathtaking view of Mount Fuji, which inspires awe in everyone who visits.
Yamanashi is also known as a premier wine-producing region, where visitors can tour local wineries and savor the unique flavors of Japanese wine. Additionally, the prefecture boasts numerous hot spring resorts, offering travelers a chance to relax amidst spectacular scenery. With its perfect blend of nature and culture, Yamanashi is a highly popular destination for foreign tourists.
Mount Fuji: The Symbol of Japan
Mount Fuji, standing at 3,776 meters, is Japan’s most iconic symbol and a UNESCO World Cultural Heritage Site. Its majestic beauty captivates both domestic and international visitors throughout the year.
The surrounding area offers a wealth of attractions, including the Fuji Five Lakes and hot spring resorts at the mountain’s base. Spots like Lake Kawaguchi and Lake Yamanaka provide some of the best views of Mount Fuji, making them a haven for photographers.
For those seeking adventure, well-maintained trails allow climbers to ascend the summit during the summer season. The journey offers a chance to connect with nature and refresh both body and mind.
Mount Fuji also holds a deep cultural significance, inspiring countless works of art, literature, and traditional songs. A visit here offers not only breathtaking scenery but also a profound appreciation of Japan’s cultural heritage, making it a special destination for travelers worldwide.
#13: Hyōgo Prefecture | A Blend of Modern Sophistication and Historic Landmarks
Hyōgo Prefecture is a perfect mix of urban elegance and historical richness. The cosmopolitan city of Kobe, with its charming port town atmosphere, attracts many international visitors. From its dazzling night views to trendy cafés and shopping spots, Kobe offers a unique and memorable experience.
Hyōgo is also home to iconic historical sites like Himeji Castle. Known for its magnificent white walls and grand architecture, this UNESCO World Heritage Site is a must-see for history lovers especially. Offering a balance of history and modern attractions, Hyōgo Prefecture provides a diverse range of experiences for visitors.
Kobe Harborland: Where History Meets Modernity
Kobe Harborland is one of Hyōgo Prefecture’s most iconic attractions, offering a perfect mix of history and modern charm. This vibrant waterfront area features shopping malls, restaurants, and cafés, providing a variety of entertainment for visitors.
The picturesque seaside views and the area’s historical architecture create a unique atmosphere, particularly appealing to international tourists. At night, the illuminated scenery adds a romantic touch, making it a must-visit spot for couples.
From Harborland, visitors can easily access other Kobe landmarks, including the Port Tower and Meriken Park. Exploring these spots allows travelers to delve deeper into Kobe’s history and culture while enjoying its contemporary offerings.
#12: Nagano Prefecture | Stunning Alpine Scenery and Winter Resorts
Nagano Prefecture, located in central Japan, is a year-round destination offering breathtaking natural beauty. Surrounded by the majestic Northern and Central Alps, visitors can enjoy lush greenery in spring, cool highlands in summer, vibrant autumn foliage, and snow-covered landscapes in winter.
Nagano is particularly famous for its winter resorts, such as Hakuba and Shiga Kogen, which attract skiers and snowboarders from around the globe. The abundance of hot springs adds to its appeal, providing a relaxing retreat after a day on the slopes. Nagano is undoubtedly a must-visit destination for 2024.
Hakuba: A Paradise for Skiers and Hot Spring Lovers
Hakuba, a renowned spot in Nagano Prefecture, is a haven for international tourists seeking a mix of adventure and relaxation. In winter, it transforms into a world-class ski resort, drawing skiers and snowboarders from across the globe.
However, Hakuba’s charm extends beyond its winter sports. The area is also known for its exceptional hot springs, such as Hakuba Happo Onsen, where visitors can unwind while enjoying spectacular views of the surrounding mountains. The outdoor baths, especially during the snow season, provide a serene and rejuvenating experience.
Hakuba also offers a delightful culinary experience, with locally sourced ingredients featured in traditional Japanese dishes. For those wanting to experience Japan’s natural beauty and hot spring culture, Hakuba is an unmissable destination.
#11: Kumamoto Prefecture | Rich in Nature, Historic Castles, and Hot Springs
Kumamoto Prefecture is an attractive destination where abundant nature and history blend seamlessly. A highlight is Kumamoto Castle, an impressive structure built by the feudal warlord Kiyomasa Kato, which continues to captivate many visitors. Strolling around the area allows you to feel the breath of history. Additionally, Kurokawa Onsen, surrounded by stunning nature, offers rejuvenation with its natural hot spring baths. The prefecture’s seasonal beauty—especially the cherry blossoms in spring and autumn foliage—further enhances its charm. In 2024, consider choosing Kumamoto Prefecture for your next journey.
Japan’s Largest Caldera: Mount Aso
Located in Kumamoto Prefecture, Mount Aso boasts one of the largest calderas in Japan, formed by massive volcanic activity approximately 300,000 years ago. It remains active today, offering a chance to witness the dynamic power of nature firsthand. The caldera spans about 25 kilometers in diameter.
For visitors, Mount Aso is a year-round destination with ever-changing seasonal landscapes. The area is also dotted with numerous hot spring resorts, perfect for unwinding between sightseeing activities.
Hiking and trekking enthusiasts especially enjoy Mount Aso, with the panoramic views from the summit being truly breathtaking. On clear days, you can see distant mountains and the vast caldera below. Besides its natural beauty, Mount Aso is deeply intertwined with Japanese history and culture, making it a destination where you can experience both.
#10: Aichi Prefecture | A Blend of Modern Cities and Traditional Culture
Aichi Prefecture, with Nagoya as its center, is an appealing travel destination where modern cities coexist harmoniously with traditional culture. Located in central Japan, Nagoya is also a vital transportation hub. Here, you can enjoy both historic landmarks and cultural experiences in abundance.
One must-see spot is Nagoya Castle. Its lavish design, a symbol of the Sengoku era, leaves visitors in awe. Additionally, Aichi is known for its rich culinary scene, offering regional specialties like hitsumabushi (grilled eel over rice) and miso katsu (pork cutlet with miso sauce). Combining tradition and modernity, Aichi Prefecture is a place full of discoveries for international visitors.
The Luxuriously Adorned Palace: Nagoya Castle
Situated in Nagoya City, Nagoya Castle is a historic Japanese fortress famed for its stunning appearance and opulent decorations. Built in 1610 under the command of Tokugawa Ieyasu, the castle is most recognized for its iconic golden shachihoko (mythical tiger-fish) adorning the main keep, which symbolizes Nagoya itself.
The castle’s interior showcases historical exhibits and artworks, offering visitors a deeper understanding of Japanese history and culture. Surrounding the castle is an expansive garden where you can enjoy seasonal natural beauty, making it an ideal spot for a leisurely stroll.
When visiting Nagoya, don’t miss the chance to explore this beautiful castle and immerse yourself in its history and culture.
#9: Nara Prefecture | A Place Where History Lives On
Nara Prefecture is a region steeped in history and culture, making it a favorite among foreign tourists. At Nara Park, you can enjoy the charming atmosphere of an ancient city while walking freely alongside deer. The park is home to numerous historical sites, including the UNESCO World Heritage temples Todai-ji and Kofuku-ji, leaving visitors deeply moved. Nara Prefecture offers a unique opportunity to immerse yourself in both history and nature.
Walk Freely with Deer: Nara Park
Located in the heart of Nara City, Nara Park is a vast area where nature and history harmonize beautifully. The park is home to approximately 1,200 wild deer that roam freely, offering a unique experience for visitors. Deer are considered sacred messengers of the gods and have been cherished for centuries. Visitors can interact with them by feeding special deer crackers, making it a delightful experience for all ages.
The park is also surrounded by numerous historic landmarks, such as the UNESCO World Heritage temples Todai-ji and Kofuku-ji. These cultural treasures, combined with the serene natural surroundings, make Nara Park an attractive destination for international travelers.
#8: Hiroshima Prefecture | Spreading the Importance of Peace
Hiroshima Prefecture attracts many visitors from Japan and abroad due to its significant historical background. In Hiroshima City, the Atomic Bomb Dome and Peace Memorial Park serve as solemn reminders of the horrors of war and the importance of peace. These sites allow visitors to reflect on the past and reaffirm the value of peace.
Hiroshima is also known for its delectable food culture. Hiroshima-style okonomiyaki and oysters are among the local specialties that can be enjoyed at various food stalls and restaurants, making it a perfect blend of history and culinary delights.
Never Repeat History: Atomic Bomb Dome
The Atomic Bomb Dome, located within Hiroshima’s Peace Memorial Park, stands near the hypocenter of the atomic bomb dropped on August 6, 1945.
Originally built as the Hiroshima Prefectural Industrial Promotion Hall, the building remarkably withstood the explosion and now symbolizes the devastating impact of nuclear weapons. Recognized as a UNESCO World Heritage site in 1996, the Atomic Bomb Dome serves as a poignant reminder of the importance of peace, drawing visitors from around the world to reflect on its powerful message.
#7: Miyagi Prefecture | Stunning Natural Beauty and Historical Attractions
Miyagi Prefecture offers a harmonious blend of abundant nature and historical attractions. Matsushima, known for its picturesque scenery, is one of Japan’s “Three Scenic Spots.” The breathtaking landscape of countless small islands scattered across the bay is best enjoyed through a cruise, offering stunning views in every season. Additionally, Miyagi features historic sites such as the Sendai Castle Ruins, making it a destination that combines the charm of nature with a touch of history, providing international visitors with an unforgettable experience.
Discover the Beauty of Matsushima
Miyagi Prefecture’s Matsushima is celebrated as one of Japan’s “Three Scenic Spots,” alongside Amanohashidate in Kyoto and Miyajima in Hiroshima. The area is renowned for its mesmerizing scenery, consisting of over 260 pine-covered islands dotting the tranquil Matsushima Bay.
A popular way to experience Matsushima’s beauty is by taking a sightseeing cruise, where you can enjoy breathtaking views of the islands from the water. The area also boasts cultural landmarks such as Zuigan-ji Temple, a designated National Treasure of Japan, and Entsu-in Temple, famous for its stunning autumn foliage. Matsushima’s unique blend of natural beauty and historical charm makes it a must-visit destination.
#6: Fukuoka Prefecture | Rich in Food Culture and Easy Access
Fukuoka Prefecture, located in the northern part of Kyushu, is known for its rich food culture and convenient access. Local delicacies like Hakata ramen, motsunabe (beef tripe hot pot), and mentaiko (spicy cod roe) are diverse and attract foreign tourists. In particular, the street food culture in Hakata is unique, offering a valuable experience where visitors can enjoy meals while interacting with locals.
Moreover, Fukuoka is known as a transportation hub, with excellent access from Fukuoka Airport to the city center. The shinkansen (bullet train) and buses are also well-developed, making travel to other tourist destinations smooth. Historical landmarks and natural landscapes, such as Dazaifu Tenmangu Shrine and Fukuoka Tower, offer plenty of worthwhile spots to visit. Fukuoka Prefecture is an ideal travel destination to enjoy food and culture!
History, Culture, and Nature Combined at “Dazaifu Tenmangu Shrine”
Dazaifu Tenmangu Shrine, located in Dazaifu City, Fukuoka Prefecture, is an important shrine in Japan, dedicated to Sugawara no Michizane, the god of learning. Founded during the Heian period, it offers a deep cultural experience due to its long history. The shrine grounds are surrounded by beautiful nature, and visitors can enjoy the changing scenery throughout the four seasons, making it a captivating spot for tourists.
Visitors can enjoy both the historical architecture and the beauty of nature, spending a relaxing time. Surrounding the shrine, there are stores selling local delicacies like umegaemochi (a type of rice cake) and souvenir shops, offering a chance to enjoy local food in between sightseeing.
Thus, Dazaifu Tenmangu Shrine is a place where history, culture, and nature blend seamlessly, providing a special experience for foreign tourists.
#5: Okinawa | Enjoy the Beautiful Sea
Okinawa is known for its beautiful seas and abundant nature, offering a unique charm for foreign tourists. With its crystal-clear blue sea, white sandy beaches, and coral reefs teeming with marine life, Okinawa presents a paradise-like landscape. There are many spots ideal for snorkeling and diving, where visitors can experience the beautiful world beneath the ocean’s surface.
Additionally, Okinawa’s culture and history are a major draw for tourists. Numerous events feature traditional music, dance, and local cuisine, providing an immersive experience of Okinawa’s unique culture. With its beautiful nature and rich culture, Okinawa is a must-visit destination in 2024.
Giant Aquariums and Marine Life at “Churaumi Aquarium”
Churaumi Aquarium, located in Okinawa Prefecture, is a breathtaking spot that leaves visitors in awe. The highlight of the aquarium is undoubtedly its enormous tank, where visitors can see large marine creatures like whale sharks and manta rays swimming gracefully up close, offering a feeling as if they were in the ocean itself.
The aquarium also showcases Okinawa’s rich marine ecosystem through various exhibits. Colorful tropical fish and unique Okinawan species are displayed in tanks, captivating visitors with their beauty. Moreover, there are regular shows and commentary events, making it an enjoyable experience for families and friends.
Churaumi Aquarium is not just a tourist attraction but also plays a role in marine environment conservation and education, helping visitors recognize the importance of the ocean.
#4: Hokkaido | A Treasure Trove of Food
Hokkaido is known for its abundant natural environment and diverse food culture, making it an attractive destination for foreign tourists. Fresh seafood and agricultural products offer a unique taste of Hokkaido’s flavors, allowing travelers to experience the region’s culture through food. At Sapporo’s markets, visitors can enjoy seasonal seafood and vegetables, savoring the fresh ingredients just like the locals. Additionally, Hokkaido’s signature dishes like ramen and jingisukan (grilled mutton) provide lasting memories through food. A trip to Hokkaido, where you can enjoy both beautiful nature and local food culture, is truly worth it.
Savor Fresh Seafood at “Sapporo’s Markets”
Sapporo, the central city of Hokkaido, is surrounded by rich nature, making it a great place to enjoy fresh seafood. Sapporo’s markets are a must-visit for tourists, where freshly caught seafood from local fishermen is displayed, enchanting visitors with its freshness.
Among the popular markets is the “Sapporo Central Wholesale Market,” which is loved by locals. Here, various types of seafood and marine products are available, and many shops serve sushi and sashimi that visitors can enjoy on the spot. Additionally, visitors can experience seasonal ingredients that change throughout the year, providing new discoveries with each visit.
Sapporo’s markets also offer local specialties and processed products, making them perfect for souvenir shopping. Tasting fresh seafood while experiencing Hokkaido’s food culture at Sapporo’s markets will surely create unforgettable memories for foreign tourists in 2024.
#3: Osaka Prefecture | A Rich Blend of Food and Entertainment
Osaka Prefecture is a popular destination for foreign tourists, known for its fusion of food culture and entertainment. Especially in Osaka, known as the “city of food,” visitors can enjoy famous dishes like takoyaki, okonomiyaki, and kushikatsu. In bustling areas like Dotonbori and Shinsaibashi, tourists can indulge in food while strolling around, never getting bored.
Moreover, Osaka is home to entertainment facilities like Universal Studios Japan and Kaiyukan Aquarium, making it an ideal place for families and friends. At night, the neon-lit streets come alive with various shows and events, offering a vibrant atmosphere. Osaka Prefecture is a captivating tourist destination where both food and entertainment can be enjoyed.
Experience Osaka’s Food Culture at “Dotonbori”
Dotonbori, located in the heart of Osaka, is a lively tourist spot known for its rich food culture. This area is perfect for food lovers, with a variety of eateries that will captivate visitors. Particularly, visitors can enjoy Osaka’s famous street food like takoyaki, okonomiyaki, and kushikatsu.
You can enjoy a meal with the iconic Glico sign and beautiful night views along the canal in Dotonbori. Tourists can casually enjoy meals at street stalls or restaurants, experiencing Osaka’s food culture. Additionally, there are plenty of places to walk around while finding your favorite dish.
#2: Kyoto Prefecture | Experience History and Culture
Kyoto Prefecture is a special place where Japan’s history and culture remain deeply intact. Known as the ancient capital, Kyoto is home to numerous temples, shrines, and traditional streets that leave visitors deeply moved. In particular, the UNESCO World Heritage site Kiyomizu-dera Temple, with its beautiful scenery and historical value, is beloved by many tourists. The seasonal landscapes, such as cherry blossoms and autumn leaves, offer an even more special experience. Additionally, cultural activities like tea ceremonies and kimono experiences provide plenty of attractions for foreign visitors. Kyoto Prefecture is an ideal travel destination for those seeking a journey filled with history and culture.
Find Peace at the UNESCO World Heritage Site, Kiyomizu-dera Temple
Kiyomizu-dera Temple, located in Kyoto Prefecture, is one of Japan’s most famous temples and a UNESCO World Heritage site. Especially during the cherry blossom season in spring and the autumn foliage, the beautiful landscape captivates visitors.
From the temple’s balcony, visitors can enjoy a breathtaking panoramic view of Kyoto city, offering a peaceful and soothing moment. In the temple’s grounds, there is the Otawa Waterfall, whose water is believed to bring blessings of “academic achievement,” “romantic success,” and “longevity.” Many visitors come to draw water from this waterfall.
Additionally, the surrounding area retains traditional streets, allowing visitors to enjoy strolling and tasting traditional Japanese sweets and matcha tea. Kiyomizu-dera Temple is a harmonious blend of history and nature, offering a profound and moving experience for both domestic and international visitors.
#1: Tokyo | A Fusion of Modernity and Tradition
Tokyo is a globally famous city that perfectly blends modern attractions with traditional culture. In bustling areas like Shinjuku and Shibuya, visitors can experience the latest fashion and technology, while in places like Asakusa’s Senso-ji Temple and Ueno Park, they can immerse themselves in Japan’s history and culture. In particular, Senso-ji Temple is popular with foreign tourists, where visitors can enjoy worship and shopping in the nearby Nakamise-dori Street. Moreover, Akihabara, known as the center of Otaku culture and anime, offers a variety of entertainment, from anime to gaming. Tokyo is an attractive city where tradition and innovation coexist.
Explore History at “Senso-ji Temple” and Modernity at “Akihabara”
As a tourist destination, Tokyo is particularly popular with foreign visitors for its “Senso-ji Temple” and “Akihabara.” Walking through the Thunder Gate, visitors are greeted by Nakamise-dori, a lively shopping street offering traditional sweets and souvenirs.
At the same time, Akihabara represents modern Japan’s culture. Known for its specialty stores selling anime, games, and electronic gadgets, it’s considered a mecca for Otaku culture. In particular, maid cafes and cosplay shops provide fresh experiences for foreign tourists, making them worth visiting.
These two spots, where history and modernity intersect, are perfect examples of Tokyo’s diverse appeal, continuing to attract tourists in 2024.
Popular Tourist Destinations for Foreigners in 2024 and Their Charms
In this ranking, we introduced 15 popular tourist destinations for foreigners in 2024. Each location is a unique blend of nature, history, culture, and food, making it truly attractive. I hope this article has helped you rediscover the charm of Japan’s tourist spots. If you have gained a new appreciation for Japan’s appeal from reading this, I would be delighted. You might want to use this information to recommend these places to your foreign friends or perhaps even visit them together!
